Name: Big Fat Mascara
Brand: BEAUTYCOUNTER
Rating: 4.2 (27 reviews)

The whisper

A polarizing lash staple that inspires genuine obsession

Users are largely devoted to the impressive lift and volume, though a small contingent remains vocal about occasional smudging. It is a rare clean-formula success that earns a permanent spot in routines.

84%loved

V1 📕80%♪85%52 voices

"but when I do, I love this one. So, this is another beauty counter product. This is like the big fat mascara."

Whispered by Elle Macpherson · ~4 years ago

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Who’s talking about it

Grouped by source and by who’s talking — not by individual videos.

Elle Macpherson

model

"but when I do, I love this one. So, this is another beauty counter product. This is like the big fat mascara."

— Elle Macpherson, Vogue Beauty Secrets

Watch clip

80%

😊 Positive

10%

💬 Neutral

10%

👎 Negative

Most users highly recommend the Beautycounter All-in-One Mascara for its lengthening and curling capabilities, especially for short lashes. However, a small number of users feel the product is overhyped and does not live up to its reputation.

👎

到底是谁说它好用的啊！

Who on earth said this was good?!

😊

🇺🇸sephora白女姐姐推荐的睫毛膏是真好用

The mascara recommended by the Sephora girl in the US is really good

😊

这种长得像捕蝇草的刷头居然很好用

This brush head that looks like a Venus flytrap is actually very good

😊

神仙睫毛膏💯想持久卷翘纤长省时？看这期！

God-tier mascara! Want long-lasting curl and length while saving time? Watch this!

💬

睫毛膏的最喜欢&最讨厌

Mascaras: Most Favorite & Most Hated

See all 10 posts on Rednote →

85%

😊 Positive

💬 Neutral

10%

👎 Negative

Users are highly enthusiastic about the Beautycounter Think Big All-in-One Mascara, frequently praising its ability to provide lift, volume, and length while maintaining a clean, weightless formula. While most feedback is glowing, a few users noted minor issues with smudging.

😊

I have found it so hard to find a clean mascara that actually works until now. Beauty Counter's Think Big All-in-One Mascara is a game changer.

😊

Washed off easily! Curl lasted all day! Just a touch of smudging on my lower lash line after a few hours, but love this one nonetheless!

👎

I love it but it smudges

😊

It lifts, lengthens, and provides a ton of volume. It also supports healthier-looking lashes with its tripeptide technology

😊

The way I’m obsessed with this mascara 🤧😍😍