goop Edition 01 Winter Fragrance

The whisper

A divisive scent that inspires quiet obsession

Those who look past the polarizing brand reputation find a genuinely unique and delicious fragrance. It remains a rare, under-the-radar favorite for the few who discover it.

45%positive

V1 ♪45%17 voices

"mint my new GU fragrance position no.1 Lister my obsession."

Whispered by Gwyneth Paltrow · ~9 years ago

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Who’s talking about it

Grouped by source and by who’s talking — not by individual videos.

Gwyneth Paltrow

actress

"mint my new GU fragrance position no.1 Lister my obsession."

— Gwyneth Paltrow, Vogue Beauty Secrets

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45%

😊 Positive

20%

💬 Neutral

35%

👎 Negative

Users express mixed reactions to Goop fragrances, with some praising the unique, earthy scents while others express strong dislike for the brand and its founder, Gwyneth Paltrow. Discussions often center on the polarizing nature of the brand's association with wellness and luxury.

😊

I’ve never heard anyone else mention this perfume. I LOVE it.

👎

Yeah, I'm not giving Paltrow anymore money.

👎

Ugh..I was all in until you said goop. I just can’t with gwyneth 🙄

😊

All the goop perfumes are great

😊

It's got some really cool science-backed ingredients in it and it smells like apple and holy basil and it's just delicious.